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INTERVIEW WITH JENNA

FROM QUALIFYING IN THE CHALLENGERS TO WINNING THE XTREME VERBIER
JENNA FINISHES 2ND ON THE FREERIDE WORLD TOUR 2025 IN THE WOMEN'S SKI CATEGORY
Today, we had the pleasure of sitting down with Mountain Air ambassador, Jenna Keller, to dive deeper into her experience on the Freeride World Tour and explore her personal feelings and emotions along the way. This remarkable young athlete not only inspires but relentlessly pushes the limits of the sport within her category, leaving an unforgettable mark with unwavering determination and passion.
First of all, congratulations on your incredible performance in the FWT! How does it feel to have wrapped up such a successful season?
Thank you! If feels pretty surreal... I never imagined I would end up with 3 podiums and a 2n overall result! Can't quite believe I made it so far...


The season didn’t start as planned for you, with some tough runs in Baqueira and Val Thorens. How did you handle those setbacks and regain your confidence?
I just tried to remind myself that with the current ranking system, we are allowed 2 jokers. Also, I just tried to push those aside and refocus and convince myself I was capable. But it was definitely challenging for self-confidence after those first two competitions...
After those early struggles, what kept you motivated to keep pushing forward?
I think simply the people on the Tour were my main motivation. I was never the only one to struggle, we all go through rough patches and to see the others also get back up and go for it again just puts everything into perspective. One competition (or two) doesn't define you and you can always push more.
Speaking of Verbier, that’s one of the most legendary stops on the tour. What was going through your mind before that final run?
I was a lot more stressed for the Verbier comp than others initially, as also having all my friends and family around added a lot of pressure. But in the start gate I just reminded myself that it's just skiing, that I've skied faces like that before, and that I should just have fun. I think that positive mindset before dropping in really helped (versus being terrified at the top of some other comps)


Looking beyond just competition results, what has been the biggest lesson you’ve learned from this season?
I think the biggest lesson is linked to my runs: the fact that even if things don't go your way, you can pick yourself up and change it. We saw it with other riders like Liam and Cody who also had a rough start and then ended up doing so well. So basically don't give up, keep pushing and things will turn around.
Freeride skiing requires a lot of mental strength. How do you prepare yourself mentally before competitions?
Being confident in your line and your skiing is important. Then I visualise my line a lot, I close my eyes and ski it in my head, and I make sure to add all the sounds and feelings in this visualisation. And then I just have to give myself a pep talk: it's just skiing, you've done it before, you can do it, have fun!
What do you think makes freeride skiing so special compared to other disciplines?
There are no real rules in freeride skiing. You get to choose what you want to do, what you want to show. If you're feeling good you can push and if not you can also choose to play it safe. It's up to you and I think no other sport really offers this.


You’ve inspired so many people with your performances. Who has inspired you throughout your freeride journey?
My main inspiration and person who pushed me into this sport is Blake Marshall, my stepbrother. And then I definitely can relate to someone like Jess Hotter who I always loved to watch ski. But this season more directly it was Elisabeth Gerritzen, her approach and attitude towards skiing is amazing.
Looking ahead, what are your goals for next season? Are there any specific aspects of your riding you want to improve?
Last season on the Challengers I managed to add tricks to my runs, and I'm a bit disappointed I didn't get to do that this year, it took me a lot of time to feel the confidence to try and then each time I wanted to add a trick, the conditions weren't ideal. So that is definitely my main goal for next season.
Outside of competitions, do you have any exciting projects or plans coming up?
I'm going to Norway in April on a filming trip with HEAD which is definitely the most exciting thing coming up soon!
For young athletes looking to break into freeride skiing and maybe even compete on the FWT one day, what advice would you give them?
Ski as much as you can, ski in all types of snow conditions, remember you're doing it because you love it, ski with people who are pushing you and encouraging, and then you'll keep improving and you will get where you want to be.
